Businesses today wishing to stay competitive understand the importance of providing the right type of image to customers and potential customers.  Because a parking lot is often the first exposure a customer or potential customer has with regard to a business it is essential to make certain that this aspect of the business is well maintained at all times.  Resurfacing or seal coating  an asphalt parking lot is one of the most cost-effective ways for businesses to achieve impressive results in terms of return on investment.  In fact, the cost involved with sealing a parking lot will ultimately pay for itself over the long term.